Stay up to date with the latest news and insights from Bailes + Zindler.
The September 2025 Google Core Update shook rankings across Texas. Here’s what changed, how it hit local businesses, and a step-by-step AI SEO recovery plan.
A practical guide for Texas SMBs to launch programmatic audio ads on Spotify & podcasts—targeting recipes, :15–:30 script templates, budgets, and easy attribution.
AI search now summarizes answers and invites follow-ups. Here is how to write conversation-ready content that gets cited in AI Overviews and Copilot, not just ranked.
How DOOH helps small businesses in East Texas and Houston achieve both visibility and measurable results with grocery store screens, gym displays, and programmatic billboards.
Discover how Disney Campaign Manager unites TV and digital advertising. Learn how Bailes + Zindler helps Houston & East Texas businesses run cross-channel campaigns that compete with national brands.
What the rise of AI answer engines means for businesses in East Texas and Houston, and how to adapt SEO for Google AI Overviews, Bing Copilot, and emerging platforms.